Writing
I am an award-wining journalist, professional copy editor, and founder of a pioneering marketing blog for higher education and nonprofits.
Investigative reporting, longform feature stories, script writing, speech writing, press releases, corporate e-newsletters, daily blog posts, branded social media posts, original poetry for my senior thesis... except for fiction writing, I have done it all!
Blogging
In 2013, I founded Social Media for Colleges, a website focused on highlighting best practices of social media use in higher education. The goal of the blog was to feature great ideas and provide a resource for fellow higher education marketing professionals. Over its five years of existence, t developed a dedicated audience of thousands of readers, nearly all of whom worked professionally in communications.
In 2005-06 and 2007-2008, I wrote a blog for The Oregonian covering University of Portland athletics.
Longform features and reporting
I began reporting in 2003 as a writer and editor for The Beacon - the University of Portland's student paper. I won several awards for my journalism, and in 2005 was named named the best college newspaper writer in the state by the Oregon Newspaper Publishers Association.
I have a master’s degree in multimedia journalism from the University of Oregon's School of Journalism and Communication, and wrote several longform stories for my coursework.
PRESS RELEASES
I have written hundreds of press releases in my career, covering everything from major events, Division I college athletics, large philanthropic gifts, significant institutional news, and much more.
I see the role of an effective media relations professional as very similar to a beat reporter - finding interesting stories, developing good sources, conducting insightful interviews, and getting to the heart of what readers are truly interested in.